How To Overcome Money Blocks // Denise Duffield-Thomas of Lucky Bitch

Lucky Bitch

There are a lot of things that keep us from success - most of them boil down to self limiting beliefs. From the countless conversations I've seen on social media lately to the honest chats with my own coaching clients, it's become clear to me that it's so, so common to undervalue yourself, feel like a fraud and feel undeserving.

That mindset needs to change.

We need to empower ourselves, feel confident in our worth and face that timeless struggle with guilt, money and 'playing nice' once and for all. To help start the conversation, I decided to sit down with a woman who is a huge role model for me and who has taught thousands of women how to overcome their own money blocks - Denise Duffield-Thomas of Lucky Bitch.  

Denise is an online pioneer and global expert on the topic of money - something we rarely talk about but should! I wanted to get her thoughts about not only starting and growing a hugely successful business but how to overcome these debilitating money blocks we all face now and again. Abundance, constant cash flow, earning big money and success are never something to be ashamed of or feel guilty about - it's time to change the conversation so let's start today shall we?

Tell us a little bit about your background and where the idea for Lucky Bitch came from?
I didn't grow up rich but my mother taught me to have a positive attitude and to go after my dreams. After some rocky years in my twenties, things started turning around for me.  It wasn't unusual for my friends to jokingly call me a "lucky bitch" when my business started taking off - and of course, any successful person knows that it's rarely about luck at all. I thought it would be funny and memorable to call my company, Lucky Bitch and show other women how to engineer success for themselves. 

What is the # 1 money block you witness amongst female entrepreneurs?
Without a doubt, it's the belief that you have to work hard to make money. Surprisingly, it doesn't matter if you grew up with money or not. Maybe you saw your really successful parents burning themselves out in their highly paid careers, or your parents working three jobs to put food on the table.

Many women don't feel like it "counts" unless they put blood, sweat and literal tears into their work. So they procrastinate (so they have to pull all-nighters), resist delegating work to others (because they feel guilty) and frequently reinvent the wheel to justify earning money. When you allow it to be easy, that's when you can serve more people in your business, leverage your skills and really allow yourself to profit from your work. I use the mantra "I serve, I deserve" whenever I feel the guilts creeping into my work.

What fellow #girlboss inspires you at the moment?
I just finished reading Shonda Rhime's book, "The Year of Yes" - she is SUCH a boss and the book inspired me to take more risks and create more pleasure in my life. Highly recommended. 

My biggest biz moment/milestone was....
Meeting Oprah last year in a VIP meet and greet was a huge milestone. I was looking for something to celebrate hitting a million dollars in revenue but nothing felt exciting. A new handbag or another physical doodad didn't interest me, so I paid $2500 to meet Oprah in person. Worth every penny and it felt like a symbolic payoff for all my work. 

Behind the scenes of running Lucky Bitch looks like...
It's honestly very chilled. I have a lean team of remote contractors, so it's mostly just me working from home. I try and automate as much as possible but when I hire someone I get them to batch months of content ahead of time. 

Each month I try and delegate more of my work, so I can just do the things that are enjoyable to me, like doing podcast interviews or interacting in my Facebook community.

Why is it important to start tracking your money and tell us a bit about the app?
Many women are way more abundant than they think they are. The act of tracking your money Lucky Bitch style (different to accounting) forces you to pay attention to how much money comes into your life, whether it's finding a penny in the street or a friend buying you coffee. 

It doesn't really matter HOW you track your money, just that you do. I give away my personal tracking spreadsheet, pretty paper trackers and links to my app here.

Your bootcamp is live at the moment, can you tell us a little about?
My goal for the Bootcamp was to create a safe and inspiring space for women to change the way they think and feel about money. Because nothing brings up your money blocks like having your own business, right? 

Everyone in business should prioritize some money mindset work because it affects EVERYTHING in your business - how much you're "allowed" to charge, how to deal with awkward money conversations with clients, even how much profit you make. Without a supportive community or the tools to deal with these inevitable blocks, many women unknowingly sabotage themselves. With over 2700 students through the Bootcamp now, we know how to help women give themselves permission to earn more. 

This year I'm most excited about...
Baby #2 is due in May and I'm excited to go to a new level of ease and flow. After my daughter was born, I doubled my business because I finally learned how to delegate! I'm sure baby #2 will teach me even more lessons! 

Denise Duffield-Thomas is the money mindset mentor for the new wave of online female entrepreneurs. Her best-selling books “Lucky Bitch” and “Get Rich, Lucky Bitch” give a fresh and funny road-map to create an outrageously successful life and business.
Denise helps women release their fear of money, set premium prices for their services and take back control over their finances. Denise is an award winning speaker, author and entrepreneur who helps women transform their Economy-Class money mindset into a First-Class life. Find her at

*In the spirit of full disclosure, I'm a proud affiliate of Denise's Bootcamp, which means that I may get a commission if you decide to purchase from her. I only recommend products that I love myself, so I know you’ll be in good hands. x Jac

Are You Ready To Take A Leap Of Faith?

Leap Of Faith

By Sarah Cannata

So, if you’re staring at these words right now, this is what I know about you:

A: You’re reading this and the question posed in the headline got you clicking.
B: You are in two minds about something.
C: You might be looking for ‘something’ to push you towards the right direction.

"When nothing is sure, everything is possible." - Margaret Drabble

If you ask most people, they usually admit to having a ‘gut feeling’ about something. Especially when it comes to something that really matters. Whether they trust that gut feeling or not all comes back to fear. Fear of failing. Fear of disappointing someone else. Fear of judgement.

Those are the three fatal f-words in my books. At the end of the day, only you know what’s ticking in your head. Of course, other people’s opinions and feelings matter (I am not advocating you should transform yourself into Cordelia Chase from Buffy: The Vampire Slayer here). We all make choices in life and I guess, here’s what it all comes back to:

In choosing not to do something you truly want or believe in, are you robbing yourself of contentment?

I know when I’m older, I want to be able to look back and know that I followed my heart. I dared to dream. Even if I fail or stumble along the way, it’s far better than winding up bitter. And if something is scary, it generally means it’s worth doing. Change may not even immediately lead you to where you’re supposed to be. But it’s a step closer.

At the end of the day, life is a journey. It’s a journey that delivers incredible highs and amazing lows but if you remain true to yourself, you can’t really go wrong.The next time you find yourself questioning if you should take your leap of faith, shuffle aside the fear, be brave, be bold and do these four things:

#1: Listen to your own voice
Sometimes, you need to get away from everyone else’s advice and opinions and just be alone with yourself. Removing yourself for a couple of hours by going for a simple walk will help you to figure out what that little voice in your head is saying. What is your gut trying to tell you?Have faith and trust in what your gut is trying to tell you.

#2: Think of those good old choose your own adventure novels
Change can be terrifying. I know myself that when I walked away from a job I’d been at for half a decade, I was plagued by fears. I was walking away from a bunch of people who were my work family – in many ways, I grew up with them. What if things didn’t work out? What if I made the move and wasn’t unhappy? What if I fail? So much is in our mind-set. Remember those choose your own adventure novels you read as a kid? Apply this thinking to your future and soon, you’ll find genuine excitement about what’s ahead of you, replacing your fears.

#3: Be true to yourself
After attending a Women in Leadership conference in Melbourne earlier this year, one quote just stuck in my head: “You can’t be good at what you’re not passionate about” – Alisa Camplin. I couldn’t shake that line. It’s simple but it’s the best piece of advice anyone could give you. We’d all love to be confident power-suit wearing women but often, accepting your true path in life is often half the battle.

#4: Listen to your body
As great as success is, you won’t be happy unless you’re healthy. Burning the candle at both ends of the stick isn’t only unsustainable, you’ll reach a point where your body automatically shuts you down. Stomach issues, migraines, excessive tiredness... Don’t try to fool your body. The world is filled with a heap of people filled with so much potential. The difference between someone who’s successful and someone who’s a dreamer, is that one took a leap of faith while the other let worry cloud their dream and vision.

Which category do you fall into?

Sarah is a freelance writer based in Melbourne, Australia. She has recently launched her own website with the aim of connecting with a variety of people (feel free to take a squiz, she’d love to hear what you think). Sarah has written for a number of websites and magazines and in her downtime, enjoys travelling and listening to music. Journey into the land of ‘make-believe’, Sarah sees herself writing in Mdina in Malta which is referred to as the silent city (aka, a writer’s dream).